£0 to to £18 million

About the project

Precious LittleOne

On 29thJune 2019, Founders Ian and Nicola Lloyd left thePrecious littleOne warehouse for the last time as managing partners. Having built the business from scratch into a leading nursery retailer by helping partners, they’ve now passed the management of the business on to their team.

The challange

To help the founders realise their dream of building a business that would sustain them, create opportunities for local people. and make life easier for new parents. We originally approached the client (when they were turning over less than £1M) in 2007 to help them make more of their Google Ad spend

The approach

lmprovingCustomerExperience

Making The Most of Google Ads

Cross-Channel lntegration & SEO

Business Knowledge & lnvolvement

13 years of growing together

Many new parentshave savedmoney as a resultof PreciouslittleOnesfairlypriced productsand sage advice about only buying what’s needed. Throughgrowing,thebusinesshas contributedto a market town economy andcreatedincrediblecareer opportunities(not least forKerry,who firstjoinedthe team as hasnow taken on the

They’vecontributedtoAttacat’s growth for more than14years giving us the opportunity togrow our teamandsharpenour ecommerce offering. We’re now ready for more 14 year journeys! Areyou?

Results

29%

average growth in each of the last 13 years

13

consecutive record years

£20M

revenue in 2019/2020

45%

profit growth in the last year alone

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